Buy now,
sell later
with Hoop

Shop smart. Resell smarter.

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For Brands

We know you're in the business of creation, not reselling. Boost shopper confidence and spending power with Hoop resale guarantees. Grow sales and drive customer loyalty while decreasing your carbon footprint.

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For Shoppers

Lock in the resale value of items in your cart when shopping at Hoop's partner brands. When you're ready for something new, we've got you covered. List your item in very good condition on Hoop and redeem your resale guarantee when it sells.

Your questions, answered.

How do I get guaranteed resales with Hoop?

You can opt-in to Hoop for free on partner brand sites on the Product Page or the Cart Page. After checking out, you will receive an email to set up your account on Hoop and list an item for sale.

How long does the selling process take on Hoop?

Items are listed for sale and you will be paid your guaranteed resale value no longer than 6 months from item listing date.

How should I maintain my items to get the guaranteed resale value back?

To be eligible for the full guaranteed resale value, items must be in very good condition without holes, pilings, discolorations, or odor.

Am I committed to selling an item once I opt into Hoop?

There is no commitment to selling in the future if you opt into Hoop. You have up to a year to decide if you want to keep it, or resell it!

How does shipping work?

You will receive an email with the shipping label once your item sells. Please package your item and drop it off USPS within 7 days of the item being sold.

How do I get paid?

To get paid, please link your bank account via Plaid from your settings page. Once an item is delivered, the earnings will be delivered to your linked checking account within 3-5 business days.

Have additional questions or feedback?

We'd love to chat with you! You can email us at or text us at 650-862-8128.

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